Well, not really.... Some
great changes are coming to our Brand - Sweetsation Therapy. Many already
know that Sweetsation Therapy began as a “soon-to-be-mom” friendly company,
since its inception back in 2008. I myself was a brand new mom while
having 20 years of beauty and skin care experience. At the time of my
pregnancy, I found it challenging to find products that were either Organic or
naturally safe. So I took my vision and created a product line of
therapeutic (while safe) skin care products. I created products that
aligned with my interests to be Organic and Natural while being safe for,
before, during, and after pregnancy. That's how Sweetsation Therapy was created. It’s been a great adventure and a pleasure to be
able to share all of these wonderful
products, that were formulated for my own personal use, with the rest of the
world. I had no idea there were so many other people searching for the
same thing as I was. Soon, Sweetsation Therapy’s brand of products attracted the attention of not only moms, but a
much wider demographic of people made up of all
ages. Sweetsation Therapy has since became
a huge success thanks to all our fantastic and loyal customers.
At that point, we wanted to expand our product line and offer children enjoy our products too, like our
Sun‘n Fun water resistant Sunscreen, that smells like a chocolate milkshake. And then my husband wanted something special for him. We
then came out with our Men’s Facial line: Scrub, Shaving Gel, Moisturizer, and
After Splash.
After
having our 2nd son, just 4 months ago at a tender age of 42, I started to realize that I was no
longer a spring chicken. My thoughts shifted as to how could I preserve my youthful appearance for as long as I
could. All of our main facial care products were geared towards the ages of 15-40 (even though we
served customers of all ages). The wheels started spinning.
We
initially created a sub-brand called - Skin QR Organics, that was added to our
main website: www.sweetsationtherapy.com.
These products were not focused on pregnancy, so we created Skin QR
Organics in order to have a visual
distinction between products for Pregnancy and
products for Anti-Aging purposes. We later learned that this caused some
confusion with brand recognition, and have recently
decided to bring all our products under our larger label of - Sweetsation
Therapy. We have started to re-design our labels to reflect such shift, and eventually all our products will
share the Sweetsation Therapy Brand. While pregnancy safe products will enjoy their own category.
Over
the past 6 years a lot of our products gained “best-selling” status, and found
their prominent spot in the global market. Some of our products were
discovered to fill a smaller niche. We
love all of our products, but after long debate and with mixed emotions, we
have decided to discontinue a small number of products as we shift our focus and energy to
the needs of the majority of our
customers. We will be phasing out our Men’s line of products. We
had high hopes for our Men’s line when we created it. As great as our
Men’s formulations were, they did not prove to be as popular as our products
for women/moms. The better news is that we have some really fantastic products in our R&D pipeline which we
are excited to bring to market very soon! So stay tuned, and we will
be announcing our new products in the very near future.
Thank
you to all of our customers. Without
you, Sweetsation Therapy would not be the company it has grown to become
today. So Thank You from the bottom of my Heart. God Bless, and we
continue to look forward to serving each and every one of our customers.
Sweetsationally yours,
Natalia
xoxo
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