Saturday, October 3, 2009

How much do you trust Johnson & Johnson advertising ?

I've seen Johnson's advertising on TV numerous times. Oh, and it looks so good, warm and cozy. So fluffy and safe......supposedly. Everyone would want to buy it, right? Wrong. Just do your homework and see what's really is in your baby products that advertised to be so safe and comforting. I don't know how about you, but after I did my research it made my blood boil.

The newest Johnson's product: Johnson's Baby Bubble Bath and Wash.

The ad begins with: JOHNSON'S® Baby Bubble Bath & Wash is clinically proven to be gentle enough for baby girls and boys starting as young as 6 months.

Then goes the caution: Use only as directed. Excessive use or prolonged exposure may cause irritation to skin and urinary tract. Discontinue use if rash, redness or itching occurs. Consult your physician if irritation persists. Keep out of reach of children, except under adult supervision.

The ad contradicts itself. Moving further there is an ingredients deck. Running through the ingredients I see quite a few toxic ingredients that are known carcinogens. Let's see how they rate on Skin Deep. (posted next to the each ingredient)

Water, Cocamidopropyl Betaine (5), PEG-80 Sorbitan Laurate (6-9), Sodium Trideceth Sulfate (0), Acrylates Copolymer(3), Glycerin(2), Disodium Lauroamphodiacetate(0), Phenoxyethanol(4), Glycol Distearate(1), Fragrance(8), Tetrasodium EDTA(1-4), Laureth-4(3), Methylparaben(8), Propylparaben(4), Polyquaternium-7(2)
May also contain: Sodium Hydroxide(3) (???) Strange that they are not sure whether this ingredient present in the product or not.

It's infuriating that they represent this product (and a lot of others) as safe and gentle when in fact it's quite the opposite. It contains the ingredients (parabens, fragrance aka phthalates) that informed consumer knows are not safe at all, especially for a baby. Which brings me to the conclusion that Johnson & Johnson lies to it's customers presuming that they are stupid.

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